The APAC Effie judging committee presented 81 Effies including 1 Grand Effie, 18 Golds, 25 Silvers and 37 Bronzes this year. The Grand Effie was clinched by BMF and ALDI Australia for the combined entry, Pointless Points. BMF also took home a Gold for the same campaign and a Bronze for ALDI Christmas. A silver was won for the Department of Social Service’s campaign against domestic violence, ‘Let’s Stop It At The Start’.
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