Enero Group has announced the acquisition of McDonald Butler Associates (MBA), a strategic B2B sales and marketing agency specialising in the $5.2 trillion technology industry, by Hotwire – the Group’s award-winning global technology communications consultancy. Aligned with Enero’s global strategy of building scale and additional digital capabilities, this investment will give Hotwire clients access to new skills and services and provide MBA’s clients access to a progressive global network, offering an even wider set of communications disciplines.
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