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Record Results for a National Data Centre Platform

Services Provided

  • Paid media channel, SEO, and MarTech audits
  • Competitive analyses
  • Brand positioning
  • Content and messaging reviews
  • Paid media recommendations
200%
increase in marketing qualified leads
250%
increase in sales qualified leads
400%
increase in sales pipeline

The work speaks for itself

Flexential is a US-based IT service and consulting company offering hybrid IT design and management on a national data center platform.

Months of Pipeline Underperformance

Flexential needed an action-oriented strategic agency partnership after months of underperformance with a previous partner. They asked ROI•DNA for a go-to-market strategy to get back on track. The goal:

  • Sharpen brand focus with updated messaging and expand tactics across new channels
  • Increase awareness with always-on brand campaigns to create long-term growth
  • Complete overhaul of SEM architecture to generate predictable qualified lead generation