Services Provided
- Simplifying trip planning
- Promoting off-the-beaten-track exploration
- Ensuring inclusivity in travel planning and experience
- Providing authentic and local experiences
Overall time to plan a trip decreased by 11%, indicating we simplified trip planning
We increased booking to travel operators by
17%
We delivered 14,000 app installations within the first four months with an average app rating of
4.6
The work speaks for itself
Tourism Tasmania
Elevating customer experience in the Apple Isle
After unveiling their new brand platform, “Come down for Air” to build future demand for the destination, Tourism Tasmania had a mission to ensure that the entire customer experience lived up to these elevated expectations.
- 67% of travelers feel overwhelmed when planning
- 88% of travelers desire less crowded tourist spots
- 90% of websites are inaccessible when using assistive technology
